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• `` [_ARGM-CAU Why] [_ARG0 anyone] would want *-2 to [_rel close] [_ARG1 themselves] off -LCB- from [_ARG2-from direct mail] -RCB- *T*-1 , a priori , does n't make any sense , '' says *T*-3 Michael Bronner of Bronner Slosberg Associates , a Boston directmail firm .