backfire.01
frames- [ARGM-DIS But] [ARG1 the strategy] [ARGM-MOD can] [rel backfire] ; if the ads appear too self-serving , the companies may end up *-1 looking like rank opportunists instead of good Samaritans .
- `` [ARG1 It] [ARGM-MOD can] [rel backfire] [ARGM-CAU because companies can step across the line and go too far , be too pushy] , '' agrees *T*-1 Gary Stibel , a principal with New England Consulting Group , Westport , Conn .
- However , competitors say that [ARG1 Kidder 's hiring binge involving executive-level staffers , some with multiple-year contract guarantees ,] [ARGM-MOD could] [rel backfire] [ARGM-ADV unless there are results] .
- Boston Co. , the upper-crust financial services concern that *T*-2 was rocked *-1 by a management scandal late last year , has had a sharp drop in profitability -- mainly because [ARG1 a high-risk bet on interest rates] [rel backfired] .
- [ARG1 The director 's attempt * to force some Brechtian distance between her actors and their characters] [ARGM-TMP frequently] [rel backfires] [ARGM-ADV with performances that *T*-1 are unduly mannered] .
- [ARG1 Some other fare promotions] have [rel backfired] .
- [ARG1 That idea] [ARGM-MOD may] have [rel backfired] .